OKCupid going downhill?

January 26th, 2009

OKCupid is considered one of the best free dating sites around and its compatibility matching system is known throughout the industry as being one of the best on any site, free or otherwise. Recently, though, it seems to have gone a bit wonky. I’ve had reports from users about funny things going with the algorithm and it giving them wacky, unlikely results.

The advertising on the site has also taken a turn for the worse, with one user spotting an ad sporting some very offensive language that was also derogatory to women.

To top this off, moderation of the website seems to be a bit slow, with obvious scammers being left on the site after several complaints were sent.

What’s going on? Are they trying to make more money by upping their compatiblity stats and lowering their advertising standards?

Say it ain’t so!

Related posts:

1. What do men’s mags and rapists have in common?
2. Match buys OKCupid
3. OKCupid shares users’ personal data with other companies
4. Question: How do I find advertisers for my new dating site?

Entry Filed under: Industry stuff