I’ve written here before about the need to tailor your dating profile to your “audience” (which in this case means the person or people you would like to meet), but what I’ve noticed a lot of people do is write one profile and then use it on several sites. Now, there’s nothing particularly wrong with this. It can take a lot of time to hit a winning formula with your profile and most people hate writing about themselves. So once you get a good dating profile together you tend to feel that your troubles are over and now you can just plonk that on any number of dating sites you fancy trying and it’ll do the trick. But dating site vary quite greatly not just in the type of crowd that hangs out there and what they’re generally looking for, but also in conventions and the sort of house style, if you will. For example, if you go on a site like Lovestruck, you’ll find profiles geared towards busy London professionals who are generally keen to take things offline quickly, meet for lunch or a drink after work and generally not spend too much time reading lengthy profiles online. Try to use the profile you’ve come up with on one of the personality testing, take it slow, long term relationship NOW websites and you may well stand out, but in a bad way.
You want your profile to stand out, you want it to appeal and attract and most of all, you want it to represent who you are, but you also want to stay enough within the limits of the site so as to fit in and not put off people. This means that you should start by running a search as if you were the person you want to meet. So if you’re a straight guy, you run a search for guys, if you’re a straight woman, a search for women. Then start looking at the profiles you see. What do they mostly have in common? Are they short or long? How many paragraphs do people tend to write? This is probably the amount they’d be willing to read. In general, people who write longer profiles are ones looking for more serious relationships, as they have the inclination to dedicate more time and effort to their profile. But write too much and you end up appearing desperate and lonely when compared with other, shorter profiles on a site where most people keep things concise. Your best bet is therefore not to stray being a paragraph more than the general profile length consensus. This is where you also learn how to avoid cliches. Everyone thinks their witticisms are unique and entertaining, but read a 100 profiles and you’ll end up reading the same stuff over 50 times. Learn from others’ mistakes and know what not to put in your profile.