New research claims to disprove popular astrological matching
March 27th, 2007
Dr David Voas from The University of Manchester said that zodiac ‘love signs’ have no impact on our chances of marrying - and staying married.
The Senior Research Fellow at the University’s Centre for Census and Survey Research analysed the birthdays of all 20 million husbands and wives in England and Wales.
The investigation - using 2001 census data - failed to reveal any evidence of attraction between star signs.
The research takes into account the fact that professional astrologers view the complete birth charts, rather than rely solely on sun sign, but assumes that sun signs would account for a level of measurable influence, if it existed.
There is no shortage of dating sites out there that offer astrological matching but somehow I doubt any of them will suffer too greatly from the publication of this report. Astrology is still a highly popular way for people to measure their supposed “compatibility”.
Astrology has different trends in it, much like psychology. Astrological compatibility tests are used to measure particular compatibility factors and ignore others (much like trends in psychology 
).
The important thing people should keep in mind following this survey is not to take astrological compatibility too seriously and, in particular, not to write off any supposedly “incompatible” matches.
Anything that pigeon-holes people based on factors they cannot control is limited at best.
Entry Filed under: Online Dating News, Relationships and dating
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